Starting a business isn’t easy. It is draining in so many ways…mentally, physically, financially, and emotionally. It will require more from you than you think you are able to give, and you will have to make sacrifices to chase your dreams along the way. This is absolute and without question. But, whatever you do, please do not confuse sacrifice with suffering! There is a difference between sacrifice and suffering for business.

First of all, let’s clarify the difference between sacrificing for your work versus suffering for it. When we sacrifice for our work, we are in control and are making the choice to put in the hard work to reap the benefits down the line. We can see and understand that choosing work now will lead to reward in the future. On the contrary, suffering for our work neither benefits us now nor will there be any significant or meaningful reward in the future (except perhaps a cautionary tale for what NOT to do again).

Let’s visit our top 4 suffering DON’Ts to remember along the way:

1. DON’T deplete all your brainpower and become careless!

Yes, you will have to work longer days while starting your new venture. That is a sacrifice all new business owners must make. Just be sure you still get the rest necessary for your body and mind to recharge. As you move along your journey, take the next best step based on the information you have and do it again, and again, and again.

2. DON’T push so hard your body shuts down!

Yes, you will be spread thin during the startup phase. Sacrificing a few hours of sleep, one fewer social event, or an exercise class is a given. Just be sure you are meeting your body’s needs and take care of yourself when you feel like your body is trying to tell you something. All the time and energy you put into the business won’t be worth it if you are too sick to enjoy it. See your doctor for regular checkups and make the time for rest when you are ill. Continue to fill your cup with things that bring you joy and keep you healthy.

3. DON’T give so much that your lights get shut off!

Although there is typically a financial sacrifice associated with starting a business, be sure you have enough saved to keep you afloat while you’re beginning to ramp up your company. If this isn’t plausible, perhaps working part-time while you pursue your dream is an alternative. It may also be worth looking into loans and grants before beginning your journey to ensure your financial success.

4. DON’T drain your emotions so much that you forget your ‘why!’

Your emotions will certainly be put through the ringer as you move through the early stages of this journey. This makes it imperative that you always stay cognizant of your ‘why.’ Why did you decide to follow this dream in the first place? What is it that makes the sacrifices worth it? Keeping your ‘why’ top of mind will help you maintain a positive attitude – even through the challenging times. And your positive attitude will be infectious to those around you and will provide motivation both internally and externally.

Remote COO understands the difference between sacrificing and suffering for your business. If you find yourself suffering and unable to get out of the weeds, we want to help! Connect with us today and begin your journey out of the suffering and into a collaborative relationship with our team. www.remotecoo.com/about